Feb 112016
 

Mirhi had never heard of my favorite happy artists until I told him he was going with me to see them at a Twilight Concert on the Santa Monica pier in 2014. I made us a gourmet freaking picnic but he got a migraine, and missed it. As fate would have it this was the 4th or 5th time he bailed on a show featuring one of my fave artists he hadn’t heard of. I was done requesting his company at these things, I told him.

He wanted to  prove his failure to play my +1 was poor luck and not an act of malice. A few months later, he won our 2nd Valentine’s Day by revealing he was taking us to their bay area tour kick-off show in March, with a drive home down PCH over the weekend. It was this little college venue, where the bar is basically a lemonade stand but only serving grown-up juice. We wound up upstairs and I made us crawl across a sorta-rafter type thing to stake out some real estate with a view…

It was an epic night. As always, OK Go were the masters of audience engagement. They just get it and they do it right. It helps that they have a defined artistic vision and purpose. It’s alot easier to make your mark when you know what that mark is. Here’s OK Go, making it again, all over my heart with this latest video, no thanks to Gravity, thank you very much.

———- Forwarded message ———-
From: OK Go To: Ses
Date: Thu, Feb 11, 2016 at 6:38 AM
Subject: Our New Video Out Now – Upside Down & Inside Out ???✈


HEY!

Upside Down & Inside Out – The Video


We’ve been hiding away making stuff. And we made the best thing ever: our new video for “Upside Down & Inside Out.” To watch it now, just click on the image below.

If you want to know more about how it was made, we’ve answered some questions here.

Love,
OK Go